Traffic Giants: Facebook & Twitter

Today, Technorati CEO Richard Jalichandra gave a presentation at the ad:tech technology conference. One of the more interesting points that he spoke of was the explosive amount of traffic that social media websites sent out to blogs around the world. From a total sample of 7,200 bloggers surveyed, at least 11% of them make a living by blogging.

22 social media websites were chosen for this study. Facebook followed closely by Twitter lead the way with the a combined 54% of the traffic delivered. Youtube, Stumble Upon, LinkedIn & Flickr held a total 13% of delivered traffic. The rest of the traffic came from direct visits and other referring websites.

This study shows great signs for entrepreneurs and business owners alike who are interested in online promotion, social media traffic is low cost, and often very high quality. If you haven’t brought your blog or website to Facebook or Twitter, what are you waiting for?